Box office blues: can Netflix save the movie star?

While A-listers are struggling on the big screen, the streaming platform is providing a splashy solution to ailing stardom Its proving to be an unusually cold summer in Hollywood, a sun-drenched town suddenly facing a rather worrying frost. Ever since the 70s, its a time of year that has brought with it huge profitability, with studios unveiling their splashiest and starriest offerings but this year, toasting success has been replaced with analysing failure, a string of underperformers raising a number of uncomfortable questions. Aside from a legitimate discussion over franchise fatigue, theres another debate that rages on: what is a movie star in 2019? Last weekend resulted in a rather nasty box office bloodbath that left a pricey reboot and …

Box office blues: can Netflix save the movie star?

While A-listers are struggling on the big screen, the streaming platform is providing a splashy solution to ailing stardom Its proving to be an unusually cold summer in Hollywood, a sun-drenched town suddenly facing a rather worrying frost. Ever since the 70s, its a time of year that has brought with it huge profitability, with studios unveiling their splashiest and starriest offerings but this year, toasting success has been replaced with analysing failure, a string of underperformers raising a number of uncomfortable questions. Aside from a legitimate discussion over franchise fatigue, theres another debate that rages on: what is a movie star in 2019? Last weekend resulted in a rather nasty box office bloodbath that left a pricey reboot and …